Opt-Outs/Opt-Ins

Disclaimer

The information provided herein does not constitute legal advice. Opt-In and Opt-Out mechanisms are designed to assist Telgorithm customers in managing user consent for receiving messages. However, no guarantees are made regarding the sufficiency of these measures from a compliance standpoint. It is the customer's responsibility to obtain the legally required consent from end users to receive messages and to process Opt-Outs in accordance with applicable laws.

What is an Opt-Out and Opt-In?

• Opt-Out: When a recipient chooses not to receive further messages, they are considered "opted-out". This prevents the sender from sending additional messages to the recipient.
• Opt-In: When a recipient who has opted out chooses to start receiving messages again, or if they have never opted out, they are considered "opted-in".

It is important to note that every recipient is considered opted-in by Telgorithm unless they explicitly opt-out.

Feature Availability

This feature is enabled by default, but it can be disabled for the entire account by the support team. When disabled, no opt-out/opt-in logic is applied, and every recipient considers “Opted-In” regardless of previous history and stop words they may send.

Single vs. Double Opt-Outs

When a recipient opts out, they stop receiving messages either from a specific sender phone number or from both the sender phone number and its associated TCR campaign.

• Single Opt-Out: If the sender’s phone number is not associated with a TCR campaign (or is toll-free), the recipient is opted out only from the sender’s phone number.
• Double Opt-Out: If the sender’s phone number is associated with a TCR campaign, the recipient is opted out from both the sender’s phone number and the TCR campaign.

How Users Opt-In or Opt-Out

• Opt-Out: Users can opt-out by sending keywords such as
  STOP
  ,
  STOPALL
  ,
  UNSUBSCRIBE
  ,
  END
  ,
  QUIT
  , or
  ARRET
  .
  Upon opting out, users receive a confirmation message:
  You have successfully been unsubscribed. You will not receive any further messages. Reply START to resubscribe.
• Opt-In: Users can opt-in by replying with
  START
  ,
  YES
  ,
  UNSTOP
  or
  SUBSCRIBE
  .
  When opting in, users receive a confirmation message:
  You have successfully been re-subscribed. Reply STOP to unsubscribe. Msg&Data rates may apply.

Webhooks for Opt-In/Opt-Out Events

Webhooks are triggered when a recipient opts in or out. For more information on webhook setup and usage, refer to the Telgorithm Webhooks Documentation.

Sending Messages to Opted-Out Recipients

When attempting to send a message to a recipient who has opted out, the outbound message will fail with the special error code

Phone Number Deallocation/Restoration

In the event of deallocating a Phone Number from the account, or restoring it back, corresponding Opt-Outs do not get lost and are restored along with the Phone Number.

Migrating Opt-Outs from Another Provider

APIs are available that allow the import of opt-outs, such as when migrating from another provider. Please refer to the Opt-Outs API Documentation for more details.